Case
AI Golf App Innovation: “deWiz – From Zero to The Market”
Development of the app for deWiz on-the-wrist AI swing analyzer.
"What we really appreciated with Consid is that they haven’t set limits to our wild ideas."
Watch the movie about the golf app.
Background
Revolutionizing golf with AI
DeWiz company mission is to help golfers around the world elevate their enjoyment of the game through innovative technology that accelerates the pace of learning.
– The reason we started developing deWiz is because golf is a difficult game and changing a golf swing is even more difficult. So, we want to find a way to help golfers improve faster. That’s why we founded deWiz way back in 2015, says Markus Westerberg, Co-founder, deWiz Golf AB and former European Tour pro, PGA of Sweden certified instructor and motor learning author.
– This was a new product segment that didn’t exist prior to deWiz, says Magnus Persson, CTO, deWiz Golf AB.
When the deWiz team first met with another development team, their response was that it couldn’t be done. But the deWiz team had to find out what was possible – and therefore met with Consid.
Solution
Where golf, science & tech meet
The deWiz solution is a wrist wearable that is controlled by the app. Consid helped deWiz develop the app from zero to something useful, and where deWiz are today.
– The product takes the data from the deWiz unit, and the app presents the most important information to the user together with a 3D animation of your entire swing, says Magnus Persson, CTO, deWiz Golf AB.
This scientific approach was tested and developed in collaboration with elite pro golfers, producing revolutionary technology for golfers who are serious about improving their game.
– The app needs to be on the level of the golfer, because the golfer is there to play golf, Markus Westerberg, Co-founder, deWiz Golf AB.
– It is an advanced application that really challenges the mobile operating system, says Magnus Persson, CTO, deWiz Golf AB.
Result
From swing to insight – trusted by pros and loved by thousands of golfers
DeWiz is the result of more than 50,000 hours of research, testing and development. The technology is based on research in motor learning, which is the neuroscience of how to permanently change a person’s ability to perform a motor skill.
– What we really appreciated with Consid is that they haven’t set limits to our wild ideas. They have been able to help us innovate and be there with us every step of the way to take this product from zero to the market, shares Markus Westerberg, Co-founder, deWiz Golf AB.
DeWiz is accomplishing their company mission by launching a revolutionary wearable technology that delivers groundbreaking, real-time swing data and instantaneous feedback that is based on the scientific approach of breaking the cycles within motor learning and propelling golfers to their perfect swing.
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